If you search the Internet today, you will find that there are certain types of content that get more audience than the others. No, it doesn’t necessarily have to be ‘cat’ pictures or cute baby images with chic one-liners. But yes, it does have to ring a bell with the audience. To create viral posts, you need content writing services that have the ability to understand the target market effectively and uses that knowledge to derive content that’s engaging, manipulative and catchy.
So, what are the strategies for writing viral content online?
Hire a Content Writing Company in India
Quite basic, but mentionable. You need to hire a company, even if you can write well? Why? Because if you aren’t a professional at content writing, you wouldn’t know the right kind of strategies, tips and techniques or even innovative ideas that can market your content online. A content writing company can create content faster and promote them better, which can help it get viral.
Consider a Reader’s Emotional Response
A story or content will go viral only if it can elicit an emotional response from a person. For instance, if you provide support for people who have suffered from abuse, writing a true story about an abuse victim shining and gaining power on his/her life will elicit an emotional response of compassionate and empathy. It will also elicit feelings of empowerment and consequently, people will share the story. Genuinely moving content or something that makes people joyful, excited or surprised will be shared instantly.
Content with Identity
Discuss your brand with the content writing service providers and understand what can be done to create an identity for the content. An identity or a target of the content will help it reach the audiences in a better manner. For instance, content written specially for cat lovers, baby lovers, about getting old, about fashion conscious people will get viral faster than the content that’s just written vaguely or for a general audience.
The Best Headlines
Keeping the headlines honest, informative but curiosity provoking is one of the best ways to get your content viral. Writers should be encouraged to write a clever headline that prompts people to click and stay on the website.
Last, but not the least, playing with the story format on the content is a great idea. Even if it is just describing your product, say a vacuum cleaner, it should have a story- like a lady coming back to a cleaner home because her husband used the vacuum cleaner without a hassle. A story sells and goes viral online.
So, use these strategies you will have viral content soon.